If you’re looking to sell on Shopify, 2025 is one of the best times to start. The platform has grown into a global leader for eCommerce, empowering sellers of all sizes. But the real question is: what should you sell? Whether you’re just starting or scaling up, choosing the right products is the foundation of your success.
In this guide, we’ll explore which items you can list on Shopify, how to identify the best products for Shopify stores, and give you a clear idea of the overall cost of using Shopify to sell online. We’ll also share a real seller’s journey to inspire you and show how PlugBooks can help you streamline your financial management as your business grows.
Keynotes
- Pick trending + evergreen products.
- Factor in Shopify’s monthly costs.
- Sell physical, digital, or services.
- Start small, scale with data.
- Use PlugBooks for easy bookkeeping.
What to Sell on Shopify
One of the hardest things for new merchants to do is figure out choosing products for Shopify. You can offer actual goods, digital downloads, services, or even subscriptions on the site, which is what makes it so great.
A few well-known categories are:
- Accessories for health and fitness
- Tools for organizing your home
- Products for a green lifestyle
- Digital templates that can be changed
What can you sell on Shopify?
You might be wondering what you can legally and practically sell on Shopify. Shopify lets you sell a lot of different things, such as clothes, electronics, and handcrafted crafts. There are, however, some things that are not allowed, like guns, some financial services, and regulated supplements.
If you’re not sure if you’re following the rules, you should read Shopify’s official rules.
Best Products to Sell on Shopify in 2025
Best-Selling Items on Shopify are usually those that people want. Some of the most popular categories for 2025 are:
- Sustainable fashion (using organic cotton and repurposed materials)
- Gadgets for smart homes
- Products for fitness recuperation, such resistance bands or massage guns
- Pet care and things for pets
- Mugs, earrings, notebooks, and other personalized products
To keep sales steady, you need to find a mix between trending demand and evergreen themes.
How Much Does It Cost to Sell on Shopify?
A practical concern for every entrepreneur is: What it costs to sell with Shopify? The Basic package from Shopify starts at $39 a month. There are also transaction fees (unless you use Shopify Payments) and the possibility of app or theme costs.
Make a list of your fixed and variable costs early on and only buy the tools that your organization absolutely needs to keep costs down.
What It’s Like to Be a Real Seller
Maria, who lives in Austin and owns a small business, opened her store in 2022 and sold candles that she created herself. At first, she was worried that no one would buy anything from her internet store.
After a few months of steady advertising, she not only made sales but also built a devoted customer base. By 2024, she was selling home decor, and by 2025, she was making a stable five-figure monthly income.
She told novice sellers to “pick a product you believe in, use Shopify’s analytics, and never be afraid to try new things.”
PlugBooks: Your Growth Partner
It’s not enough to merely sell things in a business; you also have to handle money well. This is where PlugBooks comes in. PlugBooks helps sellers sync transactions from Shopify, Amazon, and eBay straight into QuickBooks or Xero.
Learn more about Shopify transaction charges here.
This saves time, cuts down on mistakes in the books, and makes sure your business is always ready for taxes. PlugBooks makes sure that your growth isn’t slowed down by complicated finances if you’re a seller who wants to grow.
Questions and Answers About Selling on Shopify
1. What are the finest things to sell on Shopify in 2025?
Popular categories right now are eco-friendly clothes, smart technology, exercise recovery products, and personalized stuff.
2. What is the cost of selling via Shopify?
The basic plan for Shopify is $39 a month, and there are extra fees for applications, themes, and transactions.
3. Do you need an LLC to sell on Shopify?
You don’t need an LLC to sell on Shopify, no. But having one can protect you legally and help you save money on taxes.
4. Do I need an LLC to sell on Shopify?
It’s not necessary, but a lot of sellers choose to form an LLC to protect their personal and corporate assets.
5. Which products are permitted on Shopify?
You can sell things like real goods, digital goods, services, or subscriptions. Weapons, some supplements, and certain services are not allowed.
6. Is Shopify a decent choice for beginners?
Yes, Shopify is easy for beginners to use because it has simple setup, themes, and integrations that make it easy for new merchants to get started.
In conclusion
You need to know your product and costs before launching a Shopify store. Once you’ve identified the right items to list and explored the top-performing products on the platform, you’ll be able to make smarter choices. You can also keep your budget in check by understanding the overall expenses of running a Shopify business.
With technologies like PlugBooks to handle the backend, you can focus on what really matters: making money in 2025 and beyond.