Ever wondered why some online stores seem to get customers to buy more without pushing too hard? The secret often lies in Shopify bundles. By grouping products together, you give buyers more value while increasing your average order value. It’s a win-win strategy that works beautifully for eCommerce stores.
In this guide, we’ll explore what Shopify bundles are, why they matter, their limits, and how to set them up with the right apps.
Key Takeaways:
- Shopify bundles boost sales by encouraging customers to buy more items together.
- Product bundle Shopify apps make it easy to create and customize offers.
- Bundling improves customer experience and makes shopping simpler.
- Shopify bundle apps allow discounts, mix-and-match deals, and flexible pricing.
- PlugBooks helps you track bundle sales and automate accounting with ease.
What Are Shopify Bundles?
Shopify bundles are sets of items that are offered together at a lower price or as a package. You put together a group of related products and sell them as one offer instead of selling each one separately. Learn more about customizing product variables for Shopify here.
For instance,
- A store that sells skin care products might sell a cleanser, toner, and moisturizer all in one package.
- A fitness brand might sell a yoga mat, a water bottle, and resistance bands.
This method not only helps clients save money, but it also makes them want to look at more of your products.

My Experience with Shopify Bundles
When I first tried out product bundle discounts on Shopify, I saw that customers were more willing to put bundles in their carts than single goods. One buyer even wrote back to say they liked the “ready-to-use” bundle better than having to look for related products. What happened? The average order value went up by 25% in just one month.
Why Use a Product Bundle in Shopify?
Here’s why it makes sense to build a product bundle Shopify strategy:
- Increases Average Order Value: Customers spend more when bundles make shopping easier or save them money.
- Makes Shopping easy for Customers: Bundles make it easy to buy gifts and shop.
- Faster Inventory Movement: Putting slow-moving items among blockbusters helps cut down on stock.
- Increases Brand Loyalty: Customers regard offers as valuable and come back for more.
In short, Shopify bundles are one of the best ways to get people to buy more.To take things further, don’t forget that marketing matters—learn how to advertise your Shopify store effectively here.
Best Shopify Bundle Apps to Try
While Shopify doesn’t have built-in bundle features, you can use a Shopify bundle app to set them up easily. Here are some popular options:
- Bundler – Product Bundles: Great for creating mix-and-match offers.
- Bold Bundles: A powerful choice for advanced bundle setups.
- WideBundle: Clean interface, perfect for quick offers.
Using a product bundle app Shopify allows you to customize discounts, set flexible pricing, and track performance.

Shopify Bundle Limit: What You Should Know
When making bundles, you should keep in mind the Shopify bundle limit. Right now, you may include up to 30 different products in one bundle on Shopify.
You can mix and match a lot of different things, but if you go over the limit, you’ll have to make a new bundle or use a product bundle app from Shopify to get more options.
Knowing about this limit can help you prepare better and prevent making mistakes when you put up offers.
How to Use Shopify Bundles
It’s not as hard as you think to get started with Shopify packages. Here is an easy process to follow:
1. Pick the Right Things
Choose things that naturally go together, like a laptop and its accessories or shampoo and conditioner.
2. Choose the type of bundle
Would you like a “Buy One, Get One” deal, a set with a discount, or a mix-and-match bundle?
3. Use an app for Shopify bundles
Shopify doesn’t have any built-in bundle functionality, thus you need to install a Shopify bundle software like Bundler, Bold Bundles, or WideBundle.
4. Set Prices and Deals
Make the bundle appealing by adding tangible discounts. A discount of 10–15% can help sales.
5. Put Bundles in a Prominent Place on Your Storefront
To get the most exposure, show feature bundles on your homepage, product pages, and during checkout.

6. Keep an eye on and improve
Check how well your sales are doing and change the prices or combinations if necessary.
Using product bundle Shopify techniques like this makes sure that your deals are good for your business and good for your customers.
7. What is a product bundle app Shopify?
A product bundle app Shopify lets you combine products into bundles, offer discounts, and boost sales easily.
💡 Pro Tip: If you’re running both an online store and a physical shop, you can connect your strategy with Shopify POS. Learn how Shopify and POS work together here.
How PlugBooks Helps with Shopify Bundles
Setting up bundles is only the first step; you also need to keep track of goods, do the books, and keep an eye on your money. That’s where PlugBooks.io comes in.
With PlugBooks, you can:
- Automatically sync your Shopify sales.
- Track product bundle sales in real time.
- Save yourself hours of labor every week.
This lets you focus on selling bundles while PlugBooks takes care of the math.

FAQs
1. What is a Shopify bundle app?
A Shopify bundle app is a tool that lets you create product bundles, set discounts, and manage bundle offers directly in your Shopify store.
2. Do I need a Shopify bundle app to create bundles?
Yes, Shopify doesn’t have a native bundle feature. You’ll need a Shopify bundle app like Bundler or Bold Bundles.
3. How do product bundle apps on Shopify work?
A product bundle app Shopify lets you set discounts, customize offers, and track performance, making it easy to sell bundles.
4. Can I create mix-and-match bundles?
Absolutely! Many Shopify bundle apps allow customers to choose products to build their own bundle.
5. Do bundles affect inventory management?
Yes, bundles pull from individual product stock. Apps help ensure your inventory stays accurate.
6. How does PlugBooks help with bundles?
PlugBooks.io automates accounting, syncs bundle sales, and integrates with QuickBooks and Xero to keep your finances organized.

Final Thoughts
Shopify bundles are more than just a sales trick — they’re a customer-friendly way to drive more revenue and build loyalty. Whether you use a Shopify bundle app or set up creative deals with a product bundle app Shopify, the opportunities to grow are endless.
Start small, test different product combinations, and watch how bundling transforms your store’s performance.