How to sell something on Amazon is one of the finest methods to establish or grow an internet business in 2026. Amazon enables you to reach millions of shoppers all around the world, no matter how new or experienced you are as a merchant.
This guide will teach you how to sell things on Amazon, including how to use Fulfillment by Amazon (FBA) and Fulfillment by Merchant (FBM). You’ll also learn beginner-friendly tips on how to sell on Amazon for free and maximize your success.
Important Points:
- Every day, millions of people shop on Amazon.
- Beginners can start selling for free with few resources.
- Your choice of FBA or FBM will affect fees, shipping, and control.
- Winning the Buy Box can greatly increase your sales.
- A detailed business strategy helps you grow your firm in the right way.
Look into market opportunities
Before you sell, look into things that are popular and have a good chance of making you money. You can keep an eye on sales trends and your competitors with tools like AMZScout, Jungle
Scout, and Helium 10.
FBA vs. FBM Tips: Amazon takes care of storage, packing, and shipping with FBA, so it’s perfect for light items.
FBM is great for shipping large or custom things that you can do yourself.
When evaluating Amazon’s marketplace, new sellers should focus on things they can handle well.
Choose the Best Way to Sell
You need a plan that works for your goals:
FBA (Fulfilment by Amazon):
- Amazon stores, packs, and ships things.
- Takes care of customer service and returns.
- Higher prices, yet quick Prime delivery.
FBM (Fulfilment by Merchant):
- You take care of storage, shipping, and customer service.
- Less money, more power over fulfillment.
Tip for beginners: Open an Individual Seller Account and start selling on Amazon for free. You can then upgrade to FBA later. Using both FBA and FBM together is also a good way to do things.
Learn how to use the Buy Box and Featured Listings.
Getting the Buy Box can greatly boost sales.
FBA Advantage: Because of consistent shipping and service, Amazon gives FBA listings more weight.
FBM Tips:
- Set prices that are competitive.
- Keep shipping promptly.
- Keep your seller ratings high.
Check performance data often to keep ahead of the competition and improve your chances of winning the Buy Box.
Make a strong plan for your business.
A business plan helps you stay organised and grow your Amazon business.
Include:
- Getting products and setting prices.
- How to market FBA and FBM products.
- Setting aside money for Amazon fees, shipping, and advertising.
- Goals for growth and the chance to go to other markets.
Create a profile for your Amazon seller
There are two types of accounts on Amazon:
Individual Account.
- No cost every month.
- $0.99 for each item sold.
- Great for beginners who want to try out the market.
Professional Account.
$39.99 per month
Access to sophisticated tools, bulk listings, and the ability to sign up for FBA.
Tip for Newbies: To learn how to sell on Amazon for free, start with an Individual Account. When you’re ready for Prime privileges, go to FBA.
Put Your First Listing Up
A good listing is important for getting people to buy.
Steps:
- Make titles that are straightforward and full of keywords.
- Use bullet points to show off the features of the product.
- Add films and pictures that are clear and high quality.
- Set prices and stock levels that are competitive.
- FBA: Send your stock to Amazon’s warehouses.
- FBM: Set up shipping costs and time for handling.
Tip for beginners: You can list up to 40 items for free with an Individual Account, so you can get started without spending a lot of money up front.
Step by step: How to Start Selling Your Product on Amazon
Launching your product the right way makes sure that people see it and buy it:
List of Things to Do Before Launch:
- Set up product photos, reviews, and keywords.
- Have sales, bargains, or coupons.
- Use Amazon Ads to get people to buy your product for the first time.
FBA Launch Advantage: Customers are drawn in quickly by fast Prime shipping.
Tips for Starting FBM: To compete, you need to provide quick service and great service.
Ways to grow your Amazon business
Once you’re live, use these tips to develop your business:
- Add more products to your line.
- Make your listings better so that more people buy.
- Do external marketing and run Amazon PPC ads.
- Keep an eye on analytics and change your plans to make more money.
FBA and FBM Insights:
- Amazon handles fulfillment for FBA, which makes scaling easier.
- FBM lets you be flexible and in charge of specialist or heavy things.
FBA vs. FBM: Choosing What’s Right for You
| Feature | FBA | FBM |
| Storage | Amazon warehouses | Your storage |
| Shipping | Handled by Amazon | You handle |
| Customer Service | Amazon | You |
| Fees | Higher | Lower |
| Prime Eligibility | Yes | No |
Beginner Tip: Start with FBM to save costs, then transition to FBA to increase sales volume. Hybrid strategies often maximize efficiency and revenue.
Questions and Answers
1. What are the differences between FBA and FBM?
FBA: Amazon takes care of storage, shipping, and customer service.
FBM: You take care of storage, shipping, and service.
2. Can new sellers sell on Amazon without paying?
Yes, you can use an Individual Seller Account that doesn’t cost anything per month.
3. What can I do to make my first listing better?
Use clear headings, bullet points, good pictures, and correct descriptions.
4. What is the Buy Box?
It’s the “Add to Cart” part, and winning it means more sales.
5. How can I successfully launch a product?
Get ready with keywords, pictures, reviews, and run advertising or promos.
6. Should I start with FBM or FBA?
To save money, start with FBM. To grow quicker, upgrade to FBA.
7. Where can I find guidance on how to sell on Amazon for beginners?
You can start with beginner-friendly guides, online courses, and tools like PlugBooks that simplify FBA and FBM accounting, helping new sellers grow efficiently.
PlugBooks makes it easier to keep track of your Amazon finances.
It might be hard to keep track of sales, fees, and inventory when learning how to sell something on Amazon, especially if you’re new to it. PlugBooks makes this easier by automatically integrating your FBA and FBM transactions with accounting software like QuickBooks or Xero.
It keeps track of your expenses, calculates your income, and generates accurate reports, so you can spend less time on bookkeeping and more time on building your business. PlugBooks keeps your Amazon finances in order and up to date with taxes, no matter how big or small your business is.
In Conclusion
It’s easier than ever to learn how to sell something on Amazon in 2026. People who are new to this can start small with free listings, learn about FBA and FBM possibilities, and then grow their business over time.
You may reach millions of buyers and develop a successful online business by following step-by-step plans for listing, launching, and growing your business.
Start Your Amazon Journey:
- You can start for free with an Individual Account.
- First, test products through FBM.
- Switch to FBA to get faster shipping and other Prime perks.
Anyone can do well on Amazon, from people who are just starting out to people who have been selling for a while.